When it comes to mortgage blog topics, the sky’s the limit.

You can keep your topics local, and aim for the clientele that is in your direct area. You can discuss properties from the same country, or a property from every country on the map. Mortgage company blogs can allow you to discuss pros and cons on properties, rates, and trends. You can help sellers, you can give tips for buyers, or you can use your blog to advertise neighborhoods, HOAs, agents, your accolades, or any topic that you see fit.

The key is to write engaging content and to interact with your readers on a personal level so that they think of your mortgage company when they think of mortgages. Brand recognition is the name of the game…

The Top 50 Mortgage Blog Topics

  1. Discuss the local housing trends. Talk about the current property values and if they have increased or decreased. Discuss the reasons why they either decreased or increased and advise your new homeowners on things they can do to either push the property value up, or to hold the value of the property in a market where values are declining.
  1. Talk about the US Consumer Financial Protection Bureau. Advise your potential clients on the resources that they have to help buyers and sellers understand mortgages and the mortgage process.
  1. Give your predictions on the housing market. Discuss why you think the values will increase or decrease in your area. Give predictions on which areas of your state that will have increased home values, and which areas of your state that will have decreasing home values over a set period of time.
  1. Give your predictions on the direction of mortgage rates in the next thirty days. Provide a brief snapshot of what you think the change in rates will be and why it is that you believe so.
  1. Give your predictions on the direction of mortgage rates in the next ninety days. Provide a brief snapshot of what you think the change in rates will be and why it is that you believe so.